Children celebrate World Book Day with visit from Munch the recycling lorry

Over 270 children celebrated World Book Day with a story session delivered by Telford & Wrekin Council’s recycling contractor Veolia.

Children with "Munch" the recycling lorry, and their free books
Children with “Munch” the recycling lorry, and their free books

Nine classes of 4-7 year olds from Lilleshall Church of England Primary School and The Woodlands Primary School learnt about recycling, through a story called Munch and The Funny Tummy. The book, which was written by two Veolia London recycling operatives, tells the story of a bin lorry that gets ill when it eats the wrong things.

Lynn Bailey, Eco-lead at The Woodlands School, said, “The children really enjoyed the story session – such a fun way to learn about the magic of recycling and the importance of using the correct containers. The children loved seeing Munch the lorry for real too.”

The workshop is part of the Junior street champion accreditation scheme. This initiative has been developed jointly by Veolia and Telford & Wrekin Council and is part of the Councils’ Pride in your Community programme. Schools that take part receive a set of free workshops for primary school children, helping them to learn about recycling and other environmental issues.

Ruth Jones, Communications Officer at Veolia, said, “It’s great to get involved in World Book Day by introducing the topic of recycling through the story session. The children took a real interest – listening well and asking lots of questions. Especially for World Book Day, we gave each pupil who attended the workshop a free Munch and the Funny Tummy book.

Both schools are well on their way to gaining the Junior Street Champions accreditation; the children have learnt what happens to their household waste and how to be more eco-minded.”

Cllr Angela McClements, Telford & Wrekin Council’s Cabinet Member for Transport, Customer & Neighbourhood Services said: “It is so important to educate the next generation about such an important issue as the environment and this has been a very imaginative way of doing that.”